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Case Studies / Staffing · Recruitment
Staffing · Recruitment

How a staffing agency out-reached far bigger competitors

A 20–100 person staffing agency kept losing deals to competitors with much larger marketing budgets. They needed a cost-effective way to reach HR directors at mid-market companies.

29%
Connection rate
22
Meetings / month
ROI on investment
The problem

Outspent and out-marketed

Competing against players with far deeper marketing pockets made paid channels a losing game. Pipeline was sporadic and reply-dependent. They needed a cost-effective way to consistently reach the overwhelmed HR directors their larger competitors were also chasing.

The solution

Industry-specific outreach to the right accounts

We built data-driven target lists and outreach that spoke directly to the pain points of stretched HR teams, focused on companies in active growth mode.

01

Data-driven targeting

Prioritised mid-market companies showing growth signals: active job postings and hiring momentum.

02

Pain-point messaging

Sequences spoke to the specific problems of overwhelmed HR teams, not a generic pitch.

03

Timing on hiring signals

Reached decision-makers exactly when hiring pressure (and the offer's relevance) was highest.

The results

A cost-effective pipeline engine

A repeatable 22 meetings a month at 5× ROI within 60 days, beating far larger marketing budgets on a fraction of the spend.

“We tried 3 other agencies before Lynkread. The difference is they actually understand LinkedIn outreach at a deep level.”

Founder & CEO · Staffing & Recruitment client
BeforeAfter Lynkread
~10%
Connection rate
29%
Connection rate
6
Qualified meetings / month
22
Qualified meetings / month
Return on investment
Return on investment

Representative of this client's results; individual outcomes vary by industry, targeting, and market conditions.

Services used in this engagement
LinkedIn Lead GenerationData-Driven Sales

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