Getting things ready
Case Studies / SaaS · Technology
SaaS · Technology

From 3 to 18 qualified meetings a month for a mid-market SaaS

A 50–200 employee SaaS company was struggling to break into enterprise accounts. Their sales team burned 60% of its time on cold outreach that barely landed.

34%
Connection rate
18
Meetings / month
3.2×
Pipeline growth
The problem

Selling time lost to cold outreach

A strong product, but no way in front of enterprise buyers. Reps spent ~60% of the week on manual outreach converting at a 3% connection rate, leaving almost no time to run discovery, demo, and close. Pipeline was inconsistent and impossible to forecast.

The solution

We targeted the buyers that mattered

We deployed the S.P.E.A.R. framework to reach VP-level decision-makers at 500+ employee companies, optimised the executives' profiles, and handed warm conversations straight to the sales team.

01

ICP & profile setup

Defined the enterprise ICP and rewrote profiles to convert VP-level buyers on the first visit.

02

Multi-touch sequences

Human-safe, personalised sequences built to open real conversations, not pitch on touch one.

03

Structured handoff

Every positive reply qualified and handed to sales with full context.

The results

A predictable enterprise pipeline

Roughly 11× more connections accepted, 6× the meetings, and 3.2× the pipeline, inside 45 days.

“Lynkread transformed our LinkedIn pipeline. We went from 3 meetings a month to 18 within the first quarter.”

VP of Sales · SaaS / Technology client
BeforeAfter Lynkread
3%
Connection rate
34%
Connection rate
3
Qualified meetings / month
18
Qualified meetings / month
Pipeline growth
3.2×
Pipeline growth

Representative of this client's results; individual outcomes vary by industry, targeting, and market conditions.

Services used in this engagement
LinkedIn Lead GenerationProfile Optimization

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