About the Company
Goodrich Gasket is a leading manufacturer of high-quality gaskets for industries such as automotive, aerospace, and energy. The company has a strong reputation for quality and reliability and is committed to providing excellent customer service.
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Increased Engagement
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Organic Traffic
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New Visitors
Overview:
Goodrich Gasket is a manufacturing company that produces high-quality gaskets for a variety of industries. The company was looking to increase engagement on their website and attract new customers, so they enlisted the help of a content writing firm called Lynkread to create a blog that would showcase their expertise and provide value to potential customers.
Challenges
Goodrich Gasket was struggling to increase engagement on their website and attract new customers. They realized that they needed to find a way to better communicate their value proposition to potential customers.
Approach
Goodrich Gasket enlisted the help of a content writing firm called Lynkread to develop a content strategy that would showcase the company's expertise and provide value to potential customers. Together, they identified several topics that would be of interest to their target audience and created blog posts that were informative and engaging.
Solution
Lynkread's team of expert writers created informative and engaging blog posts that were optimized for search engines. The content was designed to be easy to read, with clear headings and subheadings, and was broken up into bite-sized chunks to make it more accessible. The blog posts also included high-quality images and diagrams to help illustrate key concepts.
Results
Within a few months of launching their blog, Goodrich Gasket saw a significant increase in website engagement. The company's bounce rate dropped by 30%, indicating that visitors were spending more time on the site and engaging with the content. The blog also helped to attract new visitors to the site, with organic traffic increasing by 20%. The blog's success translated into increased sales for Goodrich Gasket, as it helped to establish the company as a thought leader in their industry and build trust with potential customers.
Conclusion
By partnering with Lynkread to create an informative and engaging blog, Goodrich Gasket was able to increase website engagement, attract new visitors, and ultimately increase sales. The blog helped to showcase the company's expertise and provide value to potential customers, establishing Goodrich Gasket as a thought leader in their industry.
